Monthly Archives: April 2009
Groovy Video WordPress theme is Going ahead of WooTube
Being utmost fan of WooThemes, I got to know about its new wordpress theme release. The theme is Groovy Video, a video gallery theme. Groovy Video is a second theme after WooTube released under Multimedia category. If I go for comparison, both of the theme delivers you at most same functionality as well as capability to showcase your video blogging. Just view the comparison table at a glance. But, visual aesthetics of Groovy Video is much ahead of WooTube. Basically WooTube is a simplistic approach. What do you think? From designer point of view I think, “Groovy Video WordPress theme … Continue reading
Forrester Says Go ahead Marketers with Sponsored Post it Works
On 2nd March, 2009 Forrester released an independent report on Sponsored Conversations, looking into series of effective outcome of social media marketing campaigns run by Kmart, Panasonic, etc. through IZEA(a leading social media marketing company) and others. The report summarizes as, Kmart gave some bloggers a free shopping spree in exchange for a blog post about the experience — a practice we call sponsored conversation. With appropriate protections for disclosure and authenticity, this practice will take its place alongside public relations and advertising activities in the blogosphere. Marketers should take advantage of sponsored conversation as an entrée into the online … Continue reading
How to benefit from Twitter and be with growing trend of it?
Twittersphere is growing. In 2008 Forrester Research estimated that, Twitter had 4-5 million users and Nielsen Online showed on its report, Twitter ranked No.1 among “Top 10 Fastest Growing Social Networking Sites”. In 2009 Twitter ranked third among largest social networks followed by MySpace (Compete report). Previously Twitter rank was 22. Last year web marketing start-up HubSpot released a report “State of the Twittersphere Q4 2008“, which showed as, Twitter has about 4-5 million users, about 30% are relatively new or unengaged users An estimated 5-10 thousand new accounts are opened per day Traffic has grown over 600% in the … Continue reading
How to do effective Email Marketing?
Email Marketing is not a new concept and it’s a old and proven method to follow. But, the word “effective email marketing” has some weight. The very basic means of Email Marketing is to convey message to audience or customer and that message could be for advertisement or new announcement or enhancing relationship with customer. Although nowadays, essence of Email Marketing is menaced by overgrown unsolicited bulk e-mail(spam) to some extent, still company’s and organization’s are using this marketing tool to convey their message to their customer without violating “CAN-SPAM compliance”. So, How to do effective Email Marketing? First of … Continue reading
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