Archive for the ‘Marketing’ Category
Forrester Says Go ahead Marketers with Sponsored Post it Works
On 2nd March, 2009 Forrester released an independent report on Sponsored Conversations, looking into series of effective outcome of social media marketing campaigns run by Kmart, Panasonic, etc. through IZEA(a leading social media marketing company) and others. The report summarizes as,
Kmart gave some bloggers a free shopping spree in exchange for a blog post about [...]
April 10th, 2009/Tags: bloggers, controversial topic, forrester research inc, groundswell, Kmart, media campaign, public relations/ Posted in Blogging News, Marketing, Social Media Marketing/No Comments »
How to do effective Email Marketing?
Email Marketing is not a new concept and it’s a old and proven method to follow. But, the word “effective email marketing” has some weight. The very basic means of Email Marketing is to convey message to audience or customer and that message could be for advertisement or new announcement or enhancing relationship with [...]
continue reading »April 3rd, 2009/Tags: customized marketing, effective email marketing, mail strategy, marketing campaign, marketing software, marketing tool, web based email/ Posted in Marketing/No Comments »
Mobile Marketing with Pepperjam
Utilizing Mobile as Marketing weapon is one of fastest growing direct marketing channel nowadays. Why? As described at Pepperjam:
99% open rate = exponential conversion rate (mobile phones are always with us at all times)
Trackable instant results
Customer intimacy
Quick and easy program setup
Works will all demographics
So, if you want to utilize this new [...]
continue reading »November 1st, 2008/Tags: Pepperjam/ Posted in Marketing/No Comments »
Pay Per Click marketing services from Pepperjam
Pay Per Click is an advertising model basically used search engines, advertising networks, etc. where advertiser pays to publisher when clicks generated from their ads. Basically advertiser bid on keywords which they think of will be used by target market at the time of searching for a product or service. Today, top notch strategies are [...]
continue reading »June 13th, 2008/Tags: Pay per click, Pepperjam/ Posted in Marketing/No Comments »
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