But how much time, resources, and effort should your business really be investing in this microblogging tool? The question is not meant to imply that Twitter is a fad, or something that will be dying down soon. In fact, all indications point to the growing value of Twitter. We can likely expect a public offering in the coming years, and entrepreneurs and small business owners alike should continue to embrace Twitter as a vital tool for online and offline brand growth.

Twitter can help your business find new niche markets. A savvy Twitter user can utilize hashtags and aggressive research to position messages and links into smaller niche markets that might have been impregnable using traditional avenues. This opens up millions of fresh eyes to your business, brand, products, and services.

Twitter can allow you to forge personal relationships with your customers. This used to be something that businesses spent years developing. A one to one relationship with a customer is incredibly important to building trust in your business. While online friendships may not have quite the strength of in-person relationships, Twitter allows you to communicate quicker and gauge reactions using crowdsourcing.

Twitter gives you a free broadcasting tool that tens of millions of consumers have access to. Twitter is free advertising and free marketing. That’s why the value of it is growing so rapidly, because the service offers so much to businesses without requiring a marketing budget. Never before has there been such an easy-to-use tool that accomplished so many different feats.

Twitter alone will not evolve your business. It has to be part of a comprehensive marketing strategy that seeks to strengthen your brand, reach new markets, and communicate more efficiently with customers and clients. Using Twitter to enhance your business is part of an overall approach to new media that will dramatically improve your company’s life.

The very new addition of New Twitter is Related Content that expands on right side and shows additional information related to the author or subject.

Other improvements are:

• Mini Profiles, which shows short bio of the account holder, recent Tweets and account information,
• View photos, videos, and other media content directly on the Twitter.
• Older tweets get loaded automatically as you scroll down.

Twitter Icon

So, that’s the New Twitter, but do you have noticed, that the Twitter bird is also changed. Espreson Media has designed the New! Twitter Bird and giving away to you for Free use. Give some love by just attributing Espreson Media for this work.
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What is @earlybird ?

@earlybird is an official twitter account through which twitter retweets time-bound deals, sneak-peeks, and events crafted only for the Twitter community from band of advertiser.

So, ultimate goal of Twitter is to monetize and let Tweeters save money on deals.

How to get deals on your Twitter timeline?

Just follow @earlybird

So, follow and get deals, thats’ the big catch.