Today SEO is most discussed topic by a good number of bloggers. Most of the bloggers, site owners are aware of this word, but some of are not. SEO means Search Engine Optimization. But how many websites are properly optimized to get targeted traffic or visibility. It is estimated that only 2-5% are been properly optimized. It’s fact that, to get more visitors you need to consider your site’s SEO at the top priority. But, SEO is not a quick job. It requires analysis as well as thorough investigation of a site and it can be done by Search Engine Optimizers. But, if the search engine optimization of your site is successful then targeted traffic or visibility will increase drastically. Then what is the process behind SEO?

One of them is choosing the Right Keywords

Just consider this thing—whenever we search over Google or Yahoo or any other search engine we usually look for solution like, “how to make money” and which is a phrase.

So, good SEO says that,

• choosing the site relevant less competitive(few number of websites are using the same keyword) keyword phrases generates high levels of search engine traffic.
• Using those selected keywords and phrases in the domain name, page names, in Meta tags, hyperlinks and alt tags with the right prominence and frequency gives best results.
• Validate the site pages using http://validator.w3.org, helps you fix problems lies in web pages. And this practice is also comes under SEO.
• Getting inbound link to your site is one of the key elements of SEO.
• Submitting site to open directory at http://dmoz.org lets the search engines know your site exists
• Working on link exchange campaign is most vital part of any SEO to build web traffic for a site. Because Google gives greatest weight on link popularity but Yahoo and MSN also gives importance on the quantity of incoming links, but not nearly to the level of Google.

Author Bio:-

Sarbartha Das

Founder and administrator of Espreson Media a Web Design & Development Studio. Tweeting @espreson