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Is Twitter Worth Your Business’s Time?

Twitter is one of the most explosive trends in recent history and not just in the world of online social media. Tweet updates are now common on most news, entertainment, and infotainment shows and Twitter feeds are exchanged as forms of communication by many business professionals. Twitter can be used as a marketing tool, a way to alert people to content hosting, and a way to update your customers and clients about new deals. But how much time, resources, and effort should your business really be investing in this microblogging tool? The question is not meant to imply that Twitter … Continue reading →

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How to do effective Email Marketing?

Email Marketing is not a new concept and it’s a old and proven method to follow. But, the word “effective email marketing” has some weight. The very basic means of Email Marketing is to convey message to audience or customer and that message could be for advertisement or new announcement or enhancing relationship with customer. Although nowadays, essence of Email Marketing is menaced by overgrown unsolicited bulk e-mail(spam) to some extent, still company’s and organization’s are using this marketing tool to convey their message to their customer without violating “CAN-SPAM compliance”. So, How to do effective Email Marketing? First of … Continue reading →